Figma AI (Figma Make)
The AI features built into Figma, led by Figma Make, which turns prompts and existing designs into interactive, publishable app prototypes. Other features include image editing on the canvas, visual search across files, text rewriting, and beta tools such as an in-file agent and generative plugins.
● Use Cases
- →Turning a design into a clickable app prototype
- →Generating a first working prototype from a prompt
- →Removing objects and editing images on the canvas
- →Finding existing assets across design files
- →Rewriting interface copy in a different tone
● Tags
● Listed In
About Figma AI (Figma Make)
What is Figma AI (Figma Make)?
The AI features built into Figma, led by Figma Make, which turns prompts and existing designs into interactive, publishable app prototypes. Other features include image editing on the canvas, visual search across files, text rewriting, and beta tools such as an in-file agent and generative plugins. Figma AI (Figma Make) is an AI-powered design tool that generates, edits, and iterates on visual designs — from logos and brand assets to UI mockups and marketing materials.
Figma is already standard in many Australian product and design teams, so its AI features need little extra procurement. The key setting to check is content training: on Starter and Professional plans it is on by default and an admin must turn it off, while Organisation and Enterprise plans have it off. If designs contain unreleased product details or client material under NDA, confirm this setting. Prototypes published from Figma Make are public web content, so check accessibility and that any personal data collected complies with the Privacy Act 1988.
How Australian Businesses Use Figma AI (Figma Make)
Australian marketing teams, freelancers, and agencies use AI design tools to produce brand assets, social media graphics, presentations, and web design mockups faster than traditional design workflows allow.
Key Features
- ✓Figma Make prompt-to-app tool with web publishing
- ✓Copy Make previews back into Figma Design as layers
- ✓On-canvas image editing, object removal and background tools
- ✓Visual search to find similar assets across files
- ✓Admin controls for AI access and content training
Best For
- →Product teams moving from design to testable prototype quickly
- →Designers validating ideas with stakeholders before development
- →Organisations already standardised on Figma
Pros & Cons of Figma AI (Figma Make)
✓ Strengths
- +Built into a tool most design teams already use
- +Figma Make produces working prototypes from real designs
- +Admins can switch AI features off by workspace
- +Content training off by default on higher plans
⚠ Limitations
- –Content training is on by default for Starter and Professional
- –AI credit usage adds a cost layer that needs monitoring
- –Several features are still in beta
- –Generated code needs developer review before production use
Pricing
AI features sit within Figma's Starter, Professional, Organisation and Enterprise plans. Figma Make is available on Full seats in paid plans, with limited trial access for others. AI usage is measured in credits, which teams can buy on a subscription or pay-as-you-go basis. See figma.com/pricing for current details.
Details checked against the vendor's website in October 2026. Pricing changes often, so confirm current plans at figma.com/ai.
Data Residency & Privacy in Australia
Figma does not publish an Australian data residency option for AI features. Content training is on by default for Starter and Professional plans and off for Organisation and Enterprise plans, where it currently cannot be switched on. Figma uses third-party foundation models alongside its own fine-tuned models, so ask which providers process your files.
Need AI that keeps client data onshore? See private AI hosted in Australia.
Integrations & Compatibility
Figma AI (Figma Make) integrates with the tools and platforms your team already uses:
Getting Started with Figma AI (Figma Make) in Australia
Figma AI (Figma Make) is available directly at figma.com/ai. Upload your brand assets (logo, colours, fonts) if the tool supports style guides. Start with a template close to your goal and use AI to customise it. Export in the required format (PNG, SVG, PDF) for your downstream use case.
Outside help is most useful when the tool has to connect to existing systems, handle personal information, or be rolled out to a whole team. AI Lab Australia works with businesses across Sydney, Melbourne, Brisbane, Perth and Adelaide on that setup.
Alternatives to Figma AI (Figma Make)
If Figma AI (Figma Make) is not the right fit for your workflow, these tools serve a similar purpose and are worth evaluating:
Frequently Asked Questions About Figma AI (Figma Make)
Does Figma train AI on my designs?
It depends on your plan. On Starter and Professional plans, content training is on by default and an admin can turn it off in settings. On Organisation and Enterprise plans it is off by default. Turning off training does not disable AI features; that is a separate admin setting.
What is Figma Make and who can use it?
Figma Make is Figma's prompt-to-app tool. It turns a description or an existing Figma design into an interactive app that you can refine by conversation and publish to a web address. It is available to Full seats on paid plans, with limited trial access for other seats and plans.
Can Figma Make replace a developer?
Not for production software. It is useful for prototypes, internal tools and testing ideas with users, but generated code still needs review for security, accessibility and maintainability. Australian businesses publishing apps that collect personal information should also check privacy notices and data storage before going live.
Ready to Implement Figma AI (Figma Make)?
AI Lab Australia helps Australian businesses choose, set up and connect tools like Figma AI to the systems they already run, with privacy and data handling sorted before rollout.
